Social Media Directorness

Author: Jay T. - The Editor

Posted on August 27, 2008 
Filed Under NAR - General

Back in February I penned a little post, Why the NAR Needs a Social Media Director. It caused a little buzz - though of course no request for a resume ;)

Rudy (first name only required), who is a master of social media directorness, penned an excellent post over at the Trulia blog, The President has a Spokesperson, Shouldn’t Your Company?.

From the post:

The reality is that the new frontier is most certainly upon us. Conversation is what drives relationships. And when building and maintaining the reputation of a brand, it is absolutely essential to build trusting relationships everywhere you can. (my emphasis)

Rudy gets is. Trulia got it when they hired Rudy. Others are getting it. Sadly, I don’t think the NAR has come close yet to getting it. I wish everyone associated with the inner-workings of the NAR would at least read posts like Rudy’s and just attempt to get it.

Comments

4 Responses to “Social Media Directorness”

  1. Susie Blackmon on August 27th, 2008 4:22 pm

    Fabulous! I’m sending YOU my resume.

  2. Rudy from Trulia on August 27th, 2008 5:13 pm

    Thanks Jay!

    Once again, I nominate you for the role for NAR.

    VOTE FOR JAY TODAY!

    Rudy
    Social Media Guru at Trulia

  3. Jim Duncan on August 27th, 2008 7:51 pm

    There are (at least) two fundamental differences between Trulia, Zillow, et al and the NAR -

    1) Ingrained Bureaucracy (w/ a capital “B”)
    2) NAR has a status quo formidably built over 100 years.

    Great post, Rudy.

  4. Brian Block on August 27th, 2008 8:51 pm

    VAR certainly gets it with Ben Martin, their shining star. I’d recommend him for the position with NAR, but wouldn’t want to lose him here in Virginia.

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