RealtorFix Plugin for Wordpress
Author: Jay T. - The EditorPosted on June 18, 2008
Filed Under Various and Sundry
No, the plugin won’t fix the NAR 
But it does make it easy to put that pesky “®” after the word REALTOR® in all your Wordpress posts so you’re fully compliant with the law of the NAR trademark, “Realtor®”
Written by John Lockwood of Particlewave, you can download the plugin here.
More details can be found here. (link corrected)
FTP it to your plugin folder, activate it, and you are good to go.
It’s a pain to get that “®” in there. This plugin work like a charm. Once activated, you can just type “the R word” and it will automatically insert the ®. John’s even coded it so it won’t wreck domain names with the R word in them (though we all know you can only use “Realtor®” in a domain in very limited instances, right?)
Very cool.
Now to be in full compliance YOU’VE GOT TO SHOUT OUT THE R WORD IN ALL CAPS. But this is the year 2008, someone needs to realize that requiring REALTOR® to be in all caps is just silly. What’s wrong with plain old Realtor®?
Do you see ANY OTHER PROFESSION that requires the USE OF ALL CAPS? Seriously, I’d like to know of just one more…
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13 Responses to “RealtorFix Plugin for Wordpress”
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Thanks for the plugin plug! I appreciate it. I hope everyone finds it useful.
Version 2.0 will fix NAR itself.
>> “But this is the year 2008, someone needs to realize that requiring REALTOR® to be in all caps is just silly. What’s wrong with plain old Realtor®?”
I smell a member petition.
@Ben - is there an “official” way to start a member petition?
@John - it’s a great plugin. Can’t wait for v2.0!
Hmmm…not sure this was ever a real issue for me. Any time I was going to be using the ® logo, I would simply run through a quick set of keyboard strokes to acquire it into the clipboard and paste it.
CTRL-ESC –> R, enter –> charmap, enter –> double click trademark logo –> click copy –> Alt-F4 –> CTRL-V to paste into text.
It seems like a lot, but when you do it so often, it becomes very quick.
I also hard coded it into the dashboard so I could simply copy and paste it…
…but, since plugins are where I spend most of my time, I supposed I’ll have to play with it anyway
It isn’t bad on a mac, its just alt + r. The trick is remembering to do it. (Man, I’m really becoming a mac fan-boy.)
CRT will end up using this plugin for the remembering reason alone.
@Jon - I bet if you ask 10 people, 5 of them won’t know where the CTRL, ESC, ALT or F4 keys are…
@Mac fan-boy - Therein lies the beauty in this thing. Just type “Realtor®”, and the plugin does the rest..
Realtor®
Yep, I’ve got it turned on in the comments… you can also turn it off in comments…
Jay;
Hate to bust ‘em but Century 21 franchisees have to use the word CENTURY in all caps in their names, but are prohibited from using it when referring to the franchise. So I own CENTURY 21 Advantage Gold, a franchise I operate under the agreement I signed with Century 21.
I think you might find in the franchise world its sort of common - (but yes, its a PITA)
When I worked at PC Magazine, many software companies wanted odd capitalization. We followed the rules of “Don’t Be Stupid.” We’d allow middle caps (e.g., “WordPerfect”) but many of them wanted all caps. (Some even wanted italics!)
The rule: If it’s not an acronym, it doesn’t get all caps. Period.
The folks at Corel were notorious. They wanted us to write “CorelDRAW,” which was a bit of a joke. But the big joke was that they also — seriously — wanted us to use “CorelPHOTOPAINT.”
And, of course, there’s no need for the (R), either. Trademark law is pretty clear on that.
Andrew™
Oh, and I note with amusement that, if you install this plugin, you will have a tough time writing about the subject. It will correct any examples you use of the “wrong” usage!
Thanks Jay, Monika is happy to see this, good find.
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