I Completed My Homework
Author: Dale StintonPosted on March 5, 2008
Filed Under NAR - General
Editor’s Note: I am pleased to present this contribution to NARWisdom.com from Dale Stinton. Dale is the Executive Vice President and Chief Executive Officer of the National Association of Realtors.
Well, here I am again. I wanted to take a moment of everyone’s valuable time to thank Deborah Burns for referring me to the Book – “The New Influences” by Paul Gillin. I just finished it and (yes, I’m a slow reader) found it fascinating and insightful. I just purchased a copy for every Past President and every member of the Leadership Team, as well as every Staff Vice President of NAR. Deborah, I owe you a Starbucks certificate - send me your address and it will be on its’ way to you.
My favorite chapter was “The Talkers” and I was particularly interested in the cross-over analysis of podcasting and blogs. (By the way, President Dick Gaylord just sent a little video podcast to over 900,000 REALTOR® email addresses). Here’s the salient paragraphs I took much heart from:
Chapter on “The Talkers”
Podcasting is perhaps the purest form of consumer generated media. It’s real people talking about stuff that excites them. People podcast for the same reason that they blog: It’s a cheap, flexible form of self expression, a way to share one’s thoughts and opinions with a like minded audience.
Educate the Consumer - This is an important point. In the best practice of social media, podcasts should be educational and actionable, but never overtly promotional.
‘real people talking’, ‘self-expression’, ‘thoughts and opinions’, ‘educational’, ‘actionable’ – sounds a lot like the tenets that this great country was founded on (short pause to put hand over heart).
So I say ‘fire away’ as if you had a duty to express yourself and let each and every reader decide who and what to give credence to – this is the future, you are the future – born out of a little skirmish started in 1776.
And in the words of the immortal Ricky Gervais from his latest hit show ‘Extras’ – are you havin’ a laff?
.
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12 Responses to “I Completed My Homework”
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Hi Dale,
You are welcome! I am glad that you have found the book helpful, and that you are sharing and providing that book to the decision makers at NAR.
The book is about understanding how to connect with consumers and hopefully make changes to improve that connection using WEB 2.0, or Social Media.
I guess this means that I am now truly part of “The New Influencers”!
Dale, I can be found on Rain City Guide where I am a contributor…I will make a toast to you with a cup of Starbucks Coffee!
[...] 5, 2008 by Dustin … starts by listening to the RE.net (and not just talking about listening). Impressive [...]
[...] Dale Stinton guest posted at NARWisdom this afternoon. That’s no small thing. If you want to hear what the people are saying, you have to listen where they’re speaking. Welcome to the conversation, Dale. Please stick around.Two NAR reps commenting on blogs in one day - is that Armageddon at the door, or is that progress knocking? Post by Jim Duncan SHARETHIS.addEntry({ title: “Hi, Dale - Nice to meet you!”, url: “http://agentgenius.com/?p=1371″ }); Like this post? Subscribe today! Comment [...]
Dale, I’m already impressed. Just by you showing up. It speaks volumes. Welcome.
[...] was on it and the blog consisted primarily of posts critical of and (rightfully so) mocking NAR. But check this out. I wrote there that I am impressed. I am impressed. And [...]
Dale -
Thanks so much for contributing to NARWisdom. That the NAR CEO would guest post on a blog that has not been shy about “calling out” the NAR does indeed speak volumes.
For those following along, Dale has also recently contributed a post to the fabulous Virginia Association of Realtors blog, VARBuzz.
And Mark Lesswing, NAR CTO, is commenting on AgentGenius (and asking for YOUR input).
I am loving seeing the NAR leadership getting out in the real estate Blogiverse!
Check out:
http://lawrenceyunwatch.blogspot.com
I did check it out. The owner of that blog is a known troublemaker. He pretty much hates all things NAR. Try and find anything Keith has ever written about Realtors that is “good”. Take years to look. Take forever. You won’t find any.
Wow, what a surprise, your comments are great.
[...] desire for the former, in order to fulfill my desire for the latter. I have also been encouraged by the recent effort on the part of NAR to actually engage the membership and address some of the criticism (after much pleading, both here and elsewhere). This makes me [...]
I too am glad to see the powers that be recognizing the importance of this medium, and jumping in to get involved. There will never be change if the eyes of those at the top are not opened.
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